drag
menu

Aligned strategy, full-stack execution

Most lifestyle brands have separate strategies for their site, their ads, and their email. We build one unified growth strategy that aligns your platform roadmap, acquisition plan, and retention program, so every initiative reinforces the others instead of competing for budget and attention.
01
Full funnel audit
Understanding where you are before deciding where to go
We examine your entire ecommerce ecosystem—site performance, user experience, acquisition efficiency, retention programs, content library, and competitive landscape. The goal is to identify where opportunities are hiding and where different parts of your operation might be working against each other. You get an in-depth understanding of your brand, the challenges, and the opportunities.
02
Growth strategy & roadmap
One plan that drives everything
‍Based on audit findings, we collaborate with you to build a unified growth strategy covering acquisition, conversion, and retention. We then break it into concrete, actionable steps prioritized by impact, dependencies, seasonality, and quick wins. You get clear business goals, prioritized initiatives, budget allocation, expected impact, and a month-by-month execution plan mapped to your business calendar.
03
Replatforming strategy
Making the right platform decisions for your business
‍Whether you're considering migrating to Shopify Plus, evaluating headless commerce, or looking for a new B2B platform, we help you make the right technical decisions based on your business goals. We assess your current platform limitations, define technical requirements, evaluate options, and build a migration roadmap that minimizes risk while maximizing the opportunity to improve your entire ecommerce operation.
Very satisfied with the collaboration. Good Karma has a great eye for detail and design, extensive and deep knowledge of Shopify, and an excellent development team. Working with them is easy, and communication is clear and well-structured.
Dewi
Dewi
Ecommerce manager @ Vondels
GoodKarma is an absolute pleasure to work with. They respond quickly, truly think along with you, and are genuine Shopify experts. They have extensive knowledge of a wide range of Shopify apps and a great eye for design and aesthetics. Together with GK, we completely redesigned our website and collaboratively developed several new sections and functionalities. I would highly recommend them to anyone looking to take their Shopify store to the next level.
Thierry
Thierry
Ecommerce manager @ SUITE702
Goodkarma is a great and reliable partner in online marketing. They manage our Google and Meta campaigns and support us with our email marketing. What stands out immediately is their expertise, they are true specialists in their field and always work from a clear, well-thought-out strategy. What we particularly appreciate is their structured approach and the fact that they take the lead in what they do. They think proactively, take initiative, and ensure everything runs smoothly. That gives us confidence and peace of mind. In addition, the people at Goodkarma are simply a pleasure to work with: professional, committed, and friendly. And for us, that is just as important when working closely together. In short, a knowledgeable and enjoyable partner to collaborate with!
Chantal
Chantal
Marketing manager @ Storytiles
We have been working with GoodKarma since April and we couldn't be happier with their exceptional Shopify support and development services. Having previously experienced their digital marketing skills, transitioning to E-commerce with them was a natural choice. Their hands-on and proactive approach, coupled with their dedication to being part of our team, has truly been a game-changer. Their helpfulness and expertise have been invaluable in achieving our goals. Highly recommend GoodKarma for all your E-commerce and marketing needs!
Rebecca
Rebecca
Ecommerce Manager
“GoodKarma did not only inspire us, they challenged us to think even bigger than we already do. We had to reconsider our position within the market and GK guided us in the right direction. We are amazed by their work and the way they look at a brand and your goals as a whole.”
Jeroen
Jeroen
Co-founder @ Revolt
“Good Karma created our new brand, Nestera, and built us webshops in The Netherlands, Belgium, France, Germany and the USA. Their deep knowledge of Shopify Plus allowed us to get all these web shops launched within a few months of each other. The sites are performing fantastically and we are absolutely delighted with the results!”
Richard
Richard
Founder @ Nestera
"GK is the partner we have been looking for since the day we started. Professional, quick and always thinking ahead for us. They managed to migrate us in hard times to Shopify within 6 weeks which ever since helped us grow and head into the future with confidence."
Bas
Bas
Founder @ Colourful Rebel
"GK is not just an agency. They become part of your team and they think with you and not for you. We have worked with several agencies specialised in branding and website development, but the experience and the professionalism we got from GK are something that we will keep coming back for. They are by far the best in town!"
Nelli
Nelli
Founder @ Bundleboon
“GoodKarma has a strategic but hands-on approach and was up-to-speed about our strategic goals in no time. They have a clear and proven way of working, resulting in both short- and long-term results.”
Frank
Frank
Head of E-commerce @ FÉST
"For email marketing and Shopify development we went looking for a partner who could do it better, faster, and prettier. Usually we are happy with a partner that can do 2 out of 3. Good Karma did all 3."
Kasper
Kasper
Cofounder @ LABFRESH